One of the most often cited characterizations of communication was advanced by political scientist Harold Lasswell in 1948 as an outgrowth of his work in the area of propaganda. Lasswell provided a general view of communication that extended well beyond the boundaries of political science. He said that the communication process could best be explained by the simple statement: "Who says what to whom in what channel with what effect."
Source: www.cas.usf.edu/lis/lis6260/lectures/shannon.htm
2 comments:
Glittering generalities
After Al Ain Club win the Asian Cup, the press wrote about the wining and added a new nickname which is زعيم الملاعب for the club, in fact the real nickname for the club is الزعيم .
It effected them where people who don't have a background about football and other clubs in UAE thought that this club is the best one in UAE which is totally wrong, adding to that people didn't forget this name and they kept saying even after years so whenever you see a fighting between guys about their clubs they say Al Ain Club is the boss and not the others.
Wafa faisal
The Testimonial propaganda which base on the historical profile (person, country, accident, company) that it is containing testimonies from a people who witness a specific action happened in the past or it is talking about the present or the future actions depending on actions which had been already happened in the past (historical profile) and you can see that these kinds of propagandas have the very good influence on the population that it depends on the absolute facts ( if they are facts ) and it is so clear I think that the people treats the actions which happened already as absolute facts which cannot be changed or negotiated, like what you see in all presidential election campaigns in united states of America that the people depends on choosing the president by knowing his or her ( as I have heard the helary klinton intend to take part in the next presidential election ) historical profile and the core of this profile is the testimonies from the people who knows this person and material testimonies by showing his achievements as a testimonial material.
Badria Khalifa
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